What We Do

Innovation & Cutting-Edge Technology powered by Salesforce

We follow a design-led approach to provide quality Salesforce implementations quickly and cost-effectively. Our reliable program management team, robust methodology, cross-functional pods, and full-stack developers ensure that we deliver a consistent delivery quality for our programs. We bring a program team with the expertise of 400+ Salesforce engagements to help you design and deliver great digital experiences.

Our heritage is steeped in the Salesforce ecosystem, ensuring that we understand Salesforce engagements like no one else. We are aware that clients often want to start small and scale fast. They require agile teams. When clients choose Salesforce, they are looking to create ways for partners to:
1. Evolve the way their business performs quickly
2. Translate their business strategy into practical solutions that are easy to use and solutions that are well architected.

Fundamental Tenets of Our Salesforce Implementation Philosophy

Robust Design

Scalable Architecture

Powerful Methodology

Cross-functional Teams

Consulting/Advisory Services

Digitise Business Processes. Re-imagine Customer Journeys with speed and scale.

Every successful business strategy has one key focus – the Customer. Companies today are looking to better understand, engage and serve their customers by harnessing digital technology’s power. We can partner with you at any stage of your business lifecycle to define your customer success strategy- from start-ups looking to scale, established firms looking to refresh their customer service or if you are looking to reboot your entire Customer Experience.

Ultimately, we measure our success if we can help you put a smile on the face of your customers!


Experience Design

Defining Immaculately crafted experiences. The Aethereus Way.

We are passionate about crafting long-lasting customer experiences. We work with our clients to map out their customer journeys and design interactions for a unique 1:1 experience.

Whether it is developing marketing journeys spanning across social, mobile and web channels or self-service experiences with bots, we can help define compelling user experiences.

Aethereus Studio is where we collaborate, experiment and perfect with clients to develop custom AI visual design options and prototypes using industry 4.0 technology. All of this on top of Salesforce, the number 1 platform for redefining user journeys.

Our in-house Aethereus Studio is where we collaborate, experiment and perfect with clients to develop custom AI visual design options and prototypes using industry 4.0 technology.

Capabilities include:

  • Einstein bot repository – a collection of 20+ industry specific bots for various CX use cases
  • Block chain and IoT based solutions demonstration the future of manufacturing and banking
  • AI based solutions – leveraging deep learning, machine vision, OCR etc.

Salesforce Implementations using Core and Industry Clouds

We specialise in Salesforce Industries, Field Service and Tableau apart from providing solutions around Sales, Service and Marketing.  

Our focus on core clouds include 

  • Sales cloud and CPQ 
  • Service cloud and Salesforce Field Service 
  • Experience Cloud (Communities) 
  • Marketing Cloud and Pardot 
  • Tableau and Tableau CRM 

Additionally, we possess expertise in the following industry clouds

  • Vlocity
  • Financial Services Cloud 
  • Manufacturing cloud 
  • Consumer Goods Cloud 

Managed Services

Consolidate, Optimise and Innovate with our Salesforce Managed Services.

Our clients seek partners who can work with them on their post-implementation needs, including Salesforce enhancements, support, and continuous improvement with Salesforce’s new features. Aethereus provides specialised DevOps-based Managed services ensuring clients get the maximum returns from their investment as their business grows.

Our Salesforce Managed Services offering

  • Keep Salesforce up with changing client business needs
  • DevOps enabled Daily/Weekly production deployments/releases
  • Provide a team with a diverse skillset
  • Support process improvement best practices via tools & accelerators

Centre of Excellence

Extended Managed Services for clients with significant Salesforce investments.

The CoE provides business responsiveness and a nimble IT model across various business functions and multiple Salesforce organisations. We work with our customers at any stage of their journey in establishing their Centre of Excellence. This includes CoE business case, setup, execution and operations. We provide best practices and ensure that we deliver significant ROI for our clients with Salesforce CoE offering.

Aethereus has a well-defined offering for helping clients with the setup of a future-ready Salesforce COE model. This comprises 6 key dimensions:

  • Operating model
  • Governance
  • Technology & Infrastructure
  • Build and Operate
  • Innovation & Design
  • Talent Management

Expertise in Industry 4.0 Technology

Co-Create, innovate and implement the newest of technologies into your Salesforce platform with us.

Our in-house Aethereus Studio is where we collaborate, experiment and perfect with clients to develop custom AI visual design options and prototypes using industry 4.0 technology.

Capabilities include:

  • Einstein bot repository – a collection of 20+ industry specific bots for various CX use cases
  • Block chain and IoT based solutions demonstration the future of manufacturing and banking
  • AI based solutions – leveraging deep learning, machine vision, OCR etc.

Cloud Engineering Services

Cloud Strategy and Assessment: Help Organizations develop a cloud strategy and assess their existing IT infrastructure to identify opportunities for cost optimization, performance improvements, and security enhancements.

Cloud Migration: Migrate existing applications and workloads to Azure, Heroku or AWS clouds from on-prem or for cloud-to-cloud migration scenarios. This entails rehosting, refactoring, and replatforming strategies. This service also includes planning, design, testing, and execution of the migration.

Cloud DevOps: Implement DevOps practices in Azure, AWS or other clouds including continuous integration, continuous delivery, and automated testing. This service includes design, implementation, and management of the DevOps environment.

Cloud Application Development: Develop and deploy custom applications in native cloud environments, including web applications, mobile applications, and microservices. This service includes design, development, testing, and deployment of the application.

Cloud Data and Analytics: Help organizations implement data and analytics solutions in clouds like AWS, Azure and Snowflake. This includes data warehousing, big data analytics, and machine learning. We help clients with design, implementation, and management of data and analytics components such as SQL/No SQL databases, data lakes, big data tools (such as Azure Data Factory) and Machine Learning.

Cloud Engineering Services

Industries Served

Financial Services
Manufacturing & Utilities
Media & Entertainment

Are you ready to begin
your Salesforce journey?

Get in touch with to get started.


We partner with our clients to solve their most challenging customer experience problems by leveraging the power of Salesforce with cutting-edge technology and a design-led approach. We have been Salesforce Partner since 2019.


Bridging educational gaps for underprivileged children

Aethereus as a part of its CSR initiative joins UPAY as a partner and makes a commitment to provide UPAY with certain learning equipment that aim to educate the underprivileged


children through Reach & Teach initiative. We strongly support this mission and envisions on removing disparities in the field of education and provide each child access to quality education by supporting the operations of UPAY learning center in Pune.

Welfare and Education initiatives to empower children affected by Farmer suicides

Aethereus partnered with Snehwan an NGO who works for children who lost their parents to farmer’s suicide. Aethereus supported SNEHWAN to build classrooms & to work for the welfare of SNEHWAN children to make them self-sufficient in their lives and help them upskill for their future career roles.

Empowering Acid Attack Survivors

The Brave Souls Foundation is a non-profit organisation established and led by acid attack survivors to prevent acid attacks, combat gender-based violence, and improve the welfare of survivors.

Aethereus has made a significant impact by supporting survivors through comprehensive assistance, offering vital resources such as medical, psychological, educational, financial, and legal support. This compassionate initiative encompasses a wide range of needs, including rehabilitation, access to food, essential medications, and secure shelter for these resilient survivors.

Empowering underpriviledge kids with Diwali workshops

Tara Mobile Creche (TMC), a non-profit organization, focuses on addressing the health and educational needs of children whose parents work on construction sites in Pune. Through the 'Aethereus Community Outreach' program, #TeamAethereus dedicated the day to candle making workshops, teaching sessions, and sharing goodies with the kids on the occasion of Diwali. Interacting with the remarkably talented kids, sharing experiences, listening to their stories, and witnessing the dreams in their eyes was a rewarding experience.

Blood donation drive on India’s 74 th republic day

Aethereus ringed in 74th Republic Day celebrations by organizing a blood donation camp to commemorate the sacrifice of our freedom fighters. More than 100+ participated in this drive collecting 250 units of blood, which used to help kids suffering from Thalassemia disease.

#TeamAethereus salutes all the rockstars who donated blood and impacted many lives to celebrate this festival. More power to you!

Paying way for a digital educational future

Aethereus has partnered with SOCH to make a meaningful impact on the lives of underprivileged children, ensuring they receive the necessary knowledge and education. Together, we've positively influenced the education of 200 children in Ghaziabad, by transforming Prathmik Vidyalaya first government school in Ghaziabad with fully digital classrooms. This marks a significant milestone in demonstrating how technology and education can collaboratively shape a brighter future for students in need.

Celebrating stories of 'Grit & Guts' with Pragati Foundation on Women’s Day

Aethereus 2023 Women’s Day theme was about celebrating the stories of ‘Grit & Guts’ from Pragati Foundation, a non-profit organization working to provide dignity to women from underprivileged communities. As a part of the Aethereus Outreach Program, it was humbling to listen to inspiring stories of their real struggles, their ‘Grit & Guts’ to march on and shine brilliantly with help from Pragati Foundation.  

Spreading Diwali joy with elderly at Silver home

Aethereus believes in fostering a sense of community and giving back, especially during times of celebration. In the spirit of Diwali, #TeamAethereus spent quality time with the old age people at Silver Homes, sharing smiles, laughter, and heartfelt conversations. We distributed delightful snacks and traditional diyas, illuminating not just their surroundings but also their spirits.

Cards and Payment company based in USA

The Need
Unify data across Marketing, Sales, Service and legacy systems for AI powered Customer attrition prediction

Conduct Data cloud discovery and define integration architecture for creating C360 view. Foundation for cognitive churn prediction analysis

Expected Outcomes
Predict customers at risk – via smart AI predictions – based on their engagements history. Reduce attrition by 15% improved campaign outcomes

A professional services firm based in USA

The Need
Unified B2B Marketing journeys and insights across 12+ marketing channels


Leverage Data Cloud + Pardot + Datorama for AI powered segmentation and marketing channel optimization dashboards

Expected Outcomes
Identify unknown customers visiting website leveraging data from multiple sources and target them with AI powered lead scoring – leading to 50% improved campaign outcomes

A global commercial vehicle manufacturer

The Need
reate Customer 360 view across 50+ data sources to enable AI powered segmentation with data cloud

Aethereus leveraged Data Cloud for data profiling and harmonization across 50+ sources

Expected Outcomes
Unified view of customer journey across Marketing, Sales and Journey. AI powered campaign journeys leading to 2X improvement in targeting

Fleet Management Company in US

The Need
Improve agent productivity with AI powered suggestions and auto-responses

Aethereus leveraged Einstein Next Best Action and Einstein for Service to leverage AI-powered case classification, next best actions and cognitive service replies

Expected Outcomes
24% improved CSAT due to ‘first time right’ responses, 32% improvement in agent productivity

Privacy Preferences
When you visit our website, it may store information through your browser from specific services, usually in form of cookies. Here you can change your privacy preferences. Please note that blocking some types of cookies may impact your experience on our website and the services we offer.